Objective
EC Languages engaged us to launch their new online learning platform for English language at the industry headline event in Berlin, ICEF.
Approach
We created the full visual style, design, print and international shipping for the event.
We coupled this with launching the Twitter, Facebook, Vine and Periscope channels to engage the user Pre, During (Live) and Post event whilst also creating a sizzle reel of interviews that were used towards promoting the product and future events across social.
Results
1000 profile visits and 113 new followers/likes in this period.
With a total of 40 organic tweets (no paid promotion) we achieved a positive circa 12000 impressions, 320 'loops' on Vine and 1400 Impressions on the periscope live broadcast.
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