On March 27th and 28th the DigitalParade team was at the B2B Marketing Expo in London’s Excel along with 60,000 other like minded marketers looking for the future of marketing, advertising, automation, tech and audience engagement.
What trends will you be taking on this year to help grow your business and improve your impact? We’ve summarised the top five B2B marketing trends that will help shape your digital marketing strategy in 2019 and beyond.
Marketing automation is much more than email automation. It enables marketers to automate simple, but often laborious and time-consuming marketing tasks, leaving the marketer with more time for strategic marketing decisions.